Case Study: How Lithuanian Red Cross Optimized Donation and Volunteer Management with Salesforce Nonprofit Cloud
Lithuanian Red Cross is a humanitarian non-profit organization, funded through donations and fundraising campaigns. Its mission is to provide vital support to those in need, particularly during crises and disasters. The organization is actively engaged in first aid, supporting vulnerable individuals, promoting volunteerism and organizing educational initiatives.
Client:Lithuanian Red Cross
Industry: Non-profit
Solution: Non-profit cloud
Salesforce Users: 10-50
Challenge: Fragmented Donation Data and Inefficient CRM Processes
The Lithuanian Red Cross faced significant operational challenges due to limited integration between their systems and local banking platforms. As a result, only around 60% of recurring donations were successfully processed. This not only hampered their financial stability but also made it difficult to conduct thorough analysis and identify where and why donation failures occurred.
Additionally, the organization lacked a centralized CRM system capable of effectively managing donor relationships, volunteer coordination, and communication workflows. This led to inefficiencies in donor engagement and volunteer program management.
Solution: Why Lithuanian Red Cross Chose Bluelark
The Lithuanian Red Cross chose Bluelark as their Salesforce implementation partner due to the ability to offer a dedicated solution designed specifically for non-profit organizations. Salesforce Nonprofit Cloud provides non-profits with access to the world’s leading CRM platform, enhancing relationship management and ensuring effective fundraising and donation tracking.
Bluelark customized the fundraising module to operate within the SEPA payment integration framework, addressing the organization’s challenges with recurring donation processing. Additionally, integrations were developed with all major banking institutions in Lithuania, enabling seamless and reliable transaction management. This tailored approach ensured that the Lithuanian Red Cross could optimize their fundraising operations, improve donor engagement and efficiently manage financial and donor data within a single, integrated system.
Implementation & Results
- Non-profit organizations started using the world’s leading CRM – Salesforce – to improve relationship management and streamline fundraising and donation processes.
- The fundraising module was adapted to operate within the SEPA payments integration environment.
- Integrations were delivered with all major Lithuanian banking institutions, enabling efficient local payment management.
Client testimonial:
“I highly recommend as partner. Always responsible, always creative and excellent quality”
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Let’s talk:
| Eglė Stakaitienė |
| egle.stakaitiene@bluelark.digital |
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